2026-05-16 MARKETING☾ PM

Semrush Now Tracks Your Brand Inside AI Answers

📰 THE BRIEF

Semrush released an AI Visibility Toolkit that scans ChatGPT, SearchGPT, Gemini, and Perplexity for brand mentions. The tool outputs visibility scores and gap lists. Figma AI turns prompt text into full site layouts in one click.

💡 WHY IT MATTERS

Marketers must now optimize for AI answer engines the same way they optimize for Google. This shifts keyword research toward conversational queries and entity clarity. Teams gain a single dashboard instead of manual prompt testing across multiple models.

👥 WHO'S DOING IT

Self Made Millennials tested the toolkit on their own site and raised AI visibility from 18 percent to 47 percent in four weeks by fixing schema and adding entity pages.

⚡ TRY IT

Step 1: Open Semrush and navigate to the AI Visibility Toolkit at https://www.semrush.com/ai-visibility-toolkit/. Step 2: Enter your domain and select ChatGPT, Gemini, and Perplexity as targets. Step 3: Review the visibility score and fix the top three missing entities listed in the report.

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