Semrush Adds Direct Visibility Tracking Across ChatGPT, Gemini, and Perplexity
Semrush released its AI Visibility Toolkit that queries ChatGPT, SearchGPT, Gemini, and Perplexity for brand mentions. Figma AI generates full site layouts from text prompts inside the same workflow. Both tools were highlighted in a December 2025 review of 2026 marketing stacks.
Teams gain a single dashboard for traditional search rankings and emerging answer engine citations. This replaces separate manual checks across four platforms with automated weekly reports. The change moves marketers from reactive brand monitoring to proactive prompt engineering and content adjustments.
Behind Rankings documented the toolkit rollout at behindrankings.com/ai-marketing-tools and reported measurable lifts in brand presence scores for mid size SaaS clients within 30 days of adoption.
Step 1: Log into Semrush and open the AI Visibility Toolkit under the Marketing Dashboard. Step 2: Enter your brand name and select ChatGPT, Gemini, and Perplexity as target engines. Step 3: Schedule weekly reports and review citation gaps to update on page content and schema accordingly.